Fuze Tea is an iced tea brand from the Coca-Cola Company. Whilst working at Bulletproof, an agency specialising in branding, packaging and brand engagement, I was briefed with creating a brand inspiration document for Fuze Tea for their European launch. Utilising the brand assets, I developed several examples of how the brand could be brought to life through; merchandise, branded interiors, sampling stations, staff uniforms, event graphics and gifts with purchase for both on and off-trade environments. 

AGENCY: BULLETPROOF